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Get The Most out of Your Content by Repurposing It

As Bill Gates famously said in 1996, “Content is King” and the sentiment still rings true today twenty years later. His quote continues to resonate because business is no longer about advertising...

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Want to Increase Social Media Engagement? Try Fewer, Higher Quality Interactions

The power of social media is growing at an unbelievable rate and the smallest of interactions has serious impact upon brands and businesses. We can all think of an instance when you saw a brand...

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The Three Pillars of Mobile Marketing

Despite being only halfway through 2016, the stats about mobile usage are staggering. Increasingly, people are using mobile devices, such as smartphones and tablets, for more than checking email and...

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Make the Most of Facebook Marketing in 2016

Despite the rumblings from bloggers that Facebook has peaked and other social media are overtaking its presence, Facebook remains the social entity that keeps on growing. It has evolved from its...

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4 Simple Steps to Awesome Infographics

We’ve talked a lot about the importance of visual engagement for small business marketing. From beautiful photography to engaging color palettes, a business’s visual imagery plays into its marketing...

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Why Marketing Teams Need to Use Pinterest [INFOGRAPHIC]

Marketing for small businesses is a multi-pronged endeavor. There is print marketing, which encompasses items such as business cards, rack cards, and flyers, and there is digital marketing that...

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Why Real-Time Analytics Are Important to Your Social Media Marketing Efforts

Competition for social media customers is more intense than ever, with brands across the globe using sites like Facebook, Twitter, and Instagram to promote their products and services. As inventive as...

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Spread the Cheer! How to Blog for Business over the Holidays

The holidays are a great reason to connect with your customers and show them a the personal side of your small business. Of course, every business is promoting sales, discounts, and limited-time...

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Make Money With Your Blog: The 5 Best Ways To Monetize

If you’re smart about it, a blog can be more than just a marketing tool. A strategically designed blog can be a monetizable asset that pushes your business forward. Sounds good, right? Well, it...

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10 Key Strategies to Aid Creativity and Productivity

There are many people who believe that creativity and productivity do not mix. After all, we think of creative people as free-spirited and productivity as something dull, consistent, and stodgy....

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